About eMetrics Canada

Andrea Hadley, eMetrics Canada Conference Director

Andrea Hadley, eMetrics Canada Conference DirectorAndrea Hadley has a long history as a leading Canadian web marketer, consultant, and web marketing event producer having founded two professional associations, a web marketing conference and a web marketing consultancy, she now brings eMetrics events to Canada, helping people learn how-to optimize online marketing value. Learn more about Andrea Hadley.

Jim Sterne, eMetrics Canada Conference Chair

Jim Sterne, Founder and Chair of Toronto eMetrics Marketing Optimization SummitJim is founder of the eMetrics Marketing Optimization Summits. He is also the founding President of the Web Analytics Association and was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom's premier interactive marketing magazine. Learn more about Jim Sterne.

Matthew Finlay, eMetrics Canada Director Operations

Matthew Finlay is the founder of specialist Internet-related events producer Rising Media, Show Director for eMetrics events in US and Europe and advisor for eMetrics Canada. Learn more about Matthew Finlay.

The History of eMetrics

Learn about the history of eMetrics and the move from web analytics to marketing optimization.