Jim Sterne, eMetrics Canada Conference Chair
Jim is founder of the international eMetrics Marketing Optimization Summits. He is also the founding President of the Web Analytics Association and was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom's premier interactive marketing magazine.
Jim is also an international speaker on electronic marketing and customer interaction. A consultant to Fortune 500 companies and entrepreneurs, Jim focuses his twenty five years in sales and marketing on measuring the value of the Internet as a medium for creating and strengthening customer relationships. He has written six books on Internet advertising, marketing and customer service including, Web Metrics; Proven Methods for Measuring Web Site Success.